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Your LinkedIn profile banner may be the first visual element that visitors notice after they land on your profile. It’s a substantial rectangular space that sits behind your profile photo, offering the opportunity to showcase your professional brand, personality, or specific career achievements. A well-designed LinkedIn banner can improve your profile’s overall presentation, causing you to be appear more professional and polished. However, if your banner just isn't sized properly, it could appear pixelated, distorted, or stop, building a negative impression. In this article, we’ll explain the perfect linkedin banner sizes, the best way to design your header image, and offer tips for optimizing it for a more professional LinkedIn presence. What is a LinkedIn Profile Banner? The LinkedIn profile banner (also called the background photo) may be the large horizontal image located on top of your profile, just behind your profile picture. Unlike your profile photo, which is a small circular image to display you, the banner provides ample space to visually enhance your profile. While your profile picture portrays your individual identity, the banner offers more freedom for creativity. This space is normally used to display a company logo, a professional image, a personal brand, or a visual associated with your field of know-how. Ideal LinkedIn Banner Size To ensure your banner looks crisp and professional on all devices, it’s important to use the correct dimensions. LinkedIn recommends the following size for optimal display: Recommended Dimensions: 1584 x 396 pixels Aspect Ratio: 4:1 (width to height) Maximum File Size: 8MB File Formats: JPG, PNG, or GIF Why These Dimensions Matter Width (1584 pixels): This width ensures that your banner image is large enough to display well on desktop and mobile devices without becoming pixelated or blurry. A wider image enables better resolution, especially on high-definition screens. Height (396 pixels): The 396-pixel height is optimal for displaying the banner without distortion, whilst fitting neatly into LinkedIn’s profile layout. If the image is just too short, it could appear stretched or cropped. Aspect Ratio (4:1): This aspect ratio means that the image appears proportional on both desktop and mobile views. Images that follow this ratio won’t get cropped or distorted. Best Practices for Designing Your LinkedIn Banner Now that you know the best size for your LinkedIn banner, here are some design tips to help you create a standout background image: 1. Keep Important Elements Centered While LinkedIn enables some flexibility, the banner will be cropped differently on desktop and mobile devices. On mobile, the sides of the banner are often stop, so it’s necessary to keep key elements—such as text, logos, or personal branding—centered inside middle of the image to ensure visibility across devices. 2. Use High-Quality Images To avoid a pixelated or blurry banner, use high-resolution images. A sharp and crisp image will create an experienced first impression and ensure that your banner looks clean across various screen sizes. 3. Make Your Banner Reflect Your Professional Identity The banner is the opportunity to highlight your profession, career, or expertise. If you be employed in design, for instance, you could showcase some of your best work. If you’re in marketing, a banner which has a compelling slogan or possibly a call to action could possibly be fitting. For those invoved with corporate roles, a simple but elegant design using your company logo might be ideal. 4. Choose Colors That Complement Your Profile Picture Since your profile picture will appear over the banner, take into account the colors of your profile photo when making your banner. Ensure that the colors don’t clash and that the photo is clearly visible. Choose colors that align with your individual brand, industry, or LinkedIn profile content. 5. Avoid Clutter Keep your LinkedIn banner design clean and uncluttered. Too much text or overly busy images can overwhelm visitors. Instead, opt for a minimalist design with just several key elements that communicate your professional identity without distraction. 6. Align with Your Brand or Industry For businesses, freelancers, or those who work in creative fields, your LinkedIn banner could be a way to market your services or brand. Consider incorporating your logo, slogan, or possibly a tagline. For individuals in corporate or maybe more traditional fields, a specialist photo in connection with your industry or expertise could be a wise decision. What to Avoid in the LinkedIn Banner To make the most of your respective LinkedIn banner, there are several things you should avoid: Low-Resolution Images: Avoid using blurry or pixelated images, as they can give a bad impression. Always use high-quality, sharp images. Overloading the Banner with Text: Too much text will make your banner look cluttered and distract from your profile picture. Keep text minimal and legible. Important Information Near the Edges: Since parts of the banner may get cropped on mobile phones, avoid placing important components (like text or logos) too close to the edges. Stick to the center for maximum visibility. Irrelevant or Inconsistent Visuals: Make sure the visuals inside your banner are tightly related to your professional identity. Avoid images or graphics that don’t align together with your career or expertise. How to Upload and Change Your LinkedIn Banner To upload or change your LinkedIn profile banner: Go to your LinkedIn profile page. Hover over your current banner (background photo), and then click the camera icon inside the upper-right corner of the banner area. Select the “Upload Photo” option. Choose the image you want to upload from the computer (ensure it’s the recommended size). Adjust the look if necessary by moving or resizing it. Click “Apply” in order to save the changes. Your LinkedIn profile banner is much more than just a decorative background—it's an effective tool that may help you showcase your professional brand, highlight your expertise, and develop a polished and impressive first impression for visitors. By following the recommended size 1584 x 396 pixels and staying with the best practices for design, you can make your banner a compelling part of your LinkedIn profile that stands out to prospects, employers, or colleagues.